描述
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1. Origin of the brand soul
Founded in Rome in 1925, Fendi reshaped the rules of luxury with the “double F” letter combination (the evolution of the Fun Fur concept). The Baguette bag launched by the fifth-generation heir Silvia Venturini Fendi in 1997 has become a phenomenal item. In 2025, Fendi will cooperate with metaverse artists to launch a digital series linkage model.
2. Contemporary product pyramid
Totem-level classic
Baguette: 23×14×5cm pocket size, the 2025 new model uses laser hollow leather + replaceable enamel FF buckle
Peekaboo: 32×26×13cm doctor bag structure, embedded with “mirror sheepskin” layering, the first choice for professional women
Pioneer experimental series
First: Abstract geometric bag shape, exposed metal frame design, the creator of the hot search “underarm bag 2.0” on Xiaohongshu
Sunshine: recycled PVC splicing calfskin, ultraviolet irradiation
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